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Marketing & Sponsorship Partnerships
The Soccer Universities Dual Pathway Foundation is committed to developing customized marketing programs to deliver unique experiences to Sponsors.
It is achieved by our high level of messaging & exposure to our brand partners across a multitude of digital platforms and channels (e.g., game day matches).
Each integrated partnership program is designed to address the objectives of each brand.
Branding and Messaging Can Be Included Through the Following Assets:
Apparel
Jersey, Shorts, Socks, Warm-Ups, Coaches & Staff
Print Media
Program, Team Poster, Schedule, Ticket
Digital
Website, Social Media
PR-Media
Coverage & Community Relations
Title Sponsorship – Align Your Brand at the Highest Level
Our Title Sponsorship provides seamless promotional exposure and aligns your brand with top influencers and target audiences. As the Soccer University lead promotional partner, you’ll make a major impact, resulting in increased engagement & brand awareness.
Commencing Aug 2022–June 2023, the Title Sponsorship delivers the highest visibility and international impact throughout our travels – we will visit Spain, Portugal, Dubai, and Italy.
Exposure includes naming rights, stadium affiliation, and exclusivity within your business sector as the sole Title Sponsor.
Activations
- Co-branding – Press Release & Social Media Presence
- Co-branding – SU website with link to sponsor landing page
- Logo inclusion on all promotional materials
Social Engagement
- Media placements across all targeted social media sites (Facebook, Twitter, Instagram)
- Social Media posts (weekly) across all social platforms
- Co-branding on all email blasts, hashtags & event updates
- Content made available to sponsor website and social channels
On-Site Activations
- Naming Rights
- Game Day Uniform – Center Chest
- Training Gear/Travel Wear
- Signage at all our recruitment events (~30 tournaments will be attended by our staff in (2022-23)
- Kiosks, VIP Tents, parking lot, press releases and player announcements
- Additional custom activations to amplify your initiatives
Presenting Sponsorship – Jersey Partner
Soccer Universities Foundation partners will be the presenting sponsors of the community youth training programs.
Together, we will bring top-notch clinics, training sessions, and unique community experiences, as well as future SU players attending our Day in Life Programs.
Your company’s likeness/logo will be included in all relevant materials, press releases, and on-site signage.
Activations
- Co-branding – the SU website with a link to the sponsor landing page
- Logo inclusion – all promotional materials, including co-branding on Press Release & Media Tour
- A website with links to the sponsor landing page (logo inclusion on all promotional materials)
Social Engagement
- Media placements across all targeted social media sites (Facebook, Twitter, Instagram)
- Social Media posts (weekly) across all social platforms
- Co-branding on all email blasts, hashtags & event updates
- Content made available to sponsor website and social channels
On-Site Activations
- In-stadium signage & banners
- Game day uniform – Right Sleeve
- Player appearances for Meet & Greet
Premier Category Sponsorship
Our innovative category sponsorship programs will drive sales and increase brand awareness, engagement, and fan experience.
Activations
- Co-branding – Press Release & Social Media Content
- Co-branding – the SU website with a link to the sponsor landing page
- Logo inclusion – all promotional materials
Social Engagement
- Media placements across all targeted social media sites (Facebook, Twitter, Instagram)
- Social Media posts (weekly) across all social platforms
- Co-branding on all email blasts, hashtags & event updates
- Content made available to sponsor websites and social channels
On-Site Activations
- In-stadium signage & banners at all our Day-in-Life Programs
- Game day uniform – Left Sleeve (40-50 players)for 2024.
- Player appearances for Meet & Greet at your location
- Signage at all 30 Tournaments we will be attending in 2024-25
